Questions people ask about SEO Quick Wins

Hey there!

Let’s get to it…

Your level of success traces back to the number of questions you ask. 

As a business owner myself, I ALWAYS get the most out of a course when I ask lots of questions.

I see it with others I’ve consulted with in the past. Whether they’re clients or students of mine, the ones who hold my feet to the fire get the best results.

And I love answering them. 

So, without further ado, here are some of the most common questions I get from marketers like you about my upcoming course SEO Quick Wins and its role in your biz’s growth!

1. “What are the benefits of SEO for my business?”

In the modern world, we’ve become reliant on the internet to serve our needs. Whether we’re looking for information or buying a product, companies are moving away from traditional to online marketing methods to promote their products. 

Nearly 60% of a site’s total traffic comes from organic search. Ignoring this is like leaving money on the table.

Just look at this Google Trends data comparing the search query for “SEO” and “digital marketing” over the past five years.

The “SEO” query wins hands down.

The role of digital marketers with good SEO knowledge can enhance the visibility and ranking of their site on search engines like Google or Bing.

Learning SEO is a one-time investment, whereas hiring a consultant means recurring costs for you. 

And another thing: 

Over 60% of the biggest websites in the world are search engines. That means more people turn to the internet to find information about your products and services. 

You put yourself light years ahead of people lacking this valuable skill in the digital age.

2. “I haven't been formally trained in SEO, but know a few things, and I’d like to take some kind of formal course to develop my skills. Will this video series help me do that?”

Yes! I’m going to walk you through my entire process from running site audits to creating SEO-optimized content to keyword research and lots more.

But don’t worry, I’m not going to overwhelm you with a ton of useless “nice to know” info. The framework I’m going to show you is lean, meaty, and gives you an actionable blueprint that’ll give you the biggest ROI for your business.

3. “Will this video series help my site get to the 1st page of Google?”

So, first off, SEO isn’t a clear-cut thing. 

If you want your blog to rank, you need to make sure it’s properly built from the inside out (that's technical SEO). Then you need to create SEO-friendly content (that means understanding keyword research and search intent) that’s both Google & audience-friendly. 

It also depends on your industry and competitors. We’ve ranked rather quickly for some terms while others take much longer.

There’s no magic bullet here. SEO is a long-term investment but worth doing if you want more customers.

Plus, Google’s gotten smarter, so using outdated black hat practices like keyword stuffing won’t cut it.

That’s why I created this free video course: to show you what’s working right now.

4. “How can I find the keywords people use that are searching for businesses like mine?”

The short answer: use a great SEO tool.

It’ll show you the language your target audience uses to search for your products and services online. And it’s what I’ll be covering in my free course using Semrush (don’t worry if you don’t use it. I’m giving everyone who takes my course an exclusive 30-day free trial!). 

Things like using what you see in the search results to know the right kind of content to create for the people who are searching for it (and the problems they need help solving).

This one discovery can be a game-changer for your business. 

(I know because I’ve experienced it first-hand on my own site and with clients)

5. “Can’t I just Google how to do this?”

Yes, you absolutely can. 

If you want to waste time sifting through the mammoth amount of material on the internet, going down rabbit hole after rabbit hole, watching a buh-jillion YouTube videos, consuming every Linkedin Learning and blog article about creating an SEO-optimized strategy, you’re welcome to it.

Or you can leverage my expertise and watch this short, four-part video series, containing the “just the facts” of actionable content you can use TODAY. 

SEO Quick Wins gives you a strong foundational knowledge of best practices and core concepts.

Finally, learn how to *confidently* audit your online visibility, learn what a well-structured, optimized page looks like (and how to replicate it), and outsmart your competitors. 

I put this together so you can quit searching for the “latest trends” and get on with your life.

This will be an SEO crash course designed to give you only what you need to hit the ground running.

I look forward to seeing you inside!Click Here to Pre-Register

-Shane