[Podcast] -- Joe Lazauskas -- 21 Oct. [Non openers]

Understanding the Content Marketing Funnel Through its Pillars

Content marketing is one of the most effective modes of marketing your brand. It helps you reach your target audience and marketing goals. 

65% of the most successful brands have a well-documented content marketing strategy. On the other hand, 53% of the least successful businesses don’t have a content marketing strategy at all. Clearly, it’s crucial to have a content marketing funnel to improve your conversions.  

For this, it’s crucial to understand its main pillars. Without these pillars, it would be impossible to sustain your content marketing funnel. 

Figuring out these pillars may seem like a daunting task. However, to make your job easier, I’ve come up with this detailed guide on:

“The Anatomy of an Impactful Content Marketing Funnel with Contently’s Marketing Head, Joe Lazauskas”