Competitive Intelligence to Boost Your Content Marketing Strategy -- [4 Sept. 2018]

Did you know that 91% of B2B brands and 86% of B2C brands in the United States use content marketing?

With consumers trusting authentic content more than any advertising campaigns, content marketing has become crucial for brands. It can help you engage customers, build trust and credibility, increase sales, and grow your business.

But you need to have a solid content marketing strategy in place to get the best results for your brand. And one of the best ways to draft one is through an in-depth competitive content analysis.

Gathering competitive intelligence is indeed a smart move when drafting your content marketing strategy. If you want to learn more, check out this blog post on:“5 of the Best Ways to Use Competitive Intelligence to Boost Your Content Marketing Strategy”